More visibility.Better traffic.Real revenue.
I'm Naomi, a Sydney-based SEO consultant helping businesses get discovered across Google, other search engines and AI platforms like ChatGPT. My focus is on bringing in the right visitors and turning that attention into enquiries, customers and measurable growth.
5+ years in SEO · 25+ brands · Sydney-based, working globally
The numbers tell a better story.
Across e-commerce, finance, education and international B2B brands. Every project starts with a different challenge.
“SEO is beyond visibility. It's turning visits into long-term customers and turning vanity metrics into tangible business results.”Naomi Vyas
SEO support built around what your business needs.
No fixed playbook. We focus on the work most likely to make a difference.
SEO audits & consulting
Technical audits, keyword research, competitor gaps, search intent and a clear roadmap to prioritise what matters.
Discuss an audit ↗Technical SEO & migrations
Indexation, crawling, site architecture, internal linking, structured data and migration support.
Get in touch ↗Ecommerce SEO
Category and product optimisation, content, information architecture and conversion-led improvements.
Get in touch ↗Local SEO
Google Business Profile optimisation, location pages and local search strategies that help nearby customers find you.
Get in touch ↗AI SEO & GEO
Understand your visibility in AI answers and LLMs, improve useful content and strengthen clear brand and topic signals.
Let's talk ↗SEO, CRO & analytics
Connect your organic traffic to conversions through GA4, Search Console, GTM and practical on-site improvements.
Let's talk ↗Available for one-off SEO audits, defined projects and ongoing freelance SEO support. Scope and pricing are tailored to your website.
Book a callGood work looks different for every business.
Here are a few projects I've worked on, and what changed.
ShowTile
Improved technical foundations, site structure and content for a premium tile retailer.
View case study ↗Get Tiles Online
Combined technical SEO, UX, content and commercial growth initiatives for an ecommerce brand.
View case study ↗Finmart
Built search-friendly service pages and content architecture for a UAE financial aggregator.
View case study ↗ACG
Supported a complex international site migration while protecting existing search rankings.
View case study ↗Including multi-location SEO and migration work for Roots Montessori.
Hi, I'm Naomi. SEO consultant, with 5+ years of experience.
I work directly with businesses on search strategy, technical SEO, content and growth. My experience spans agency, in-house and freelance work across Australia and international markets.
I also create educational content for Keywords Everywhere and built Code Visualizer, a Chrome extension that makes website code and rendering easier to understand.
More about me ↗Client Testimonials.
“Naomi is one of the best SEOs we have worked with. No agency has provided the results she has.”
“Her monthly analysis presentations were always well-structured, insightful, and actionable.”
“She is very sincere, punctual, and really good at what she does.”
Simple, collaborative and tailored to you.
Tell me your goals.
We'll look at what you're working on, who you want to reach and where you're getting stuck.
Agree on priorities.
I'll outline a clear scope, deliverables and how we'll measure progress.
Build, measure, refine.
We work through the priorities, track what changes and adapt as the business grows.
Let's clear a few things up.
If you'd rather talk through your website, we can do that too.
Book a call ↗Do you only work with businesses in Sydney?
No. I'm based in Sydney and work with clients across Australia and internationally.
Can I hire you for a one-off SEO audit?
Absolutely. I offer one-off audits, project work and ongoing SEO consulting. We'll agree on the scope before work begins.
Do you offer SEO for AI search platforms like ChatGPT?
Yes. My AI SEO and GEO work focuses on assessing current visibility, content and technical accessibility, and opportunities to strengthen brand information. No consultant can guarantee an AI answer or citation.
How do you charge for SEO?
It depends on the website, the scope and the support you need. After our first conversation, I can recommend a project or ongoing arrangement with clear deliverables.
How long does SEO take?
It depends on your starting point, competition and scope. Some improvements happen quickly; sustainable growth generally takes ongoing work.
Ready to Grow?
Share your goals, and let’s start scaling your business today.